
Ximena Alyssa Herriges-Dalsing, CSLC
Certified Strategic Life Coach
Small Business Development Consultant
Chief Executive Officer of
Villain Esteem
Alyssa Herriges-Dalsing is a strategic leader and builder at heart, known for turning ideas into sustainable, mission-driven operations. With a background spanning multiple industries, Alyssa has dedicated much of her life to creating and scaling businesses that are both effective and people-centered. Her enthusiasm, adaptability, and curiosity fuel everything she does, allowing her to quickly develop deep expertise in areas she is passionate about.
Alyssa has the goal of destigmatizing mental health and improving psychological safety in the workplace. She is especially interested in bridging the gap between organizational systems and human well-being, using education, advocacy, and thoughtful design to create healthier work environments.
Driven by a strong commitment to meaningful impact, Alyssa thrives on challenging herself and pushing beyond perceived limits. Outside of her professional work, she spends her time volunteering, riding horses, creative projects, and horror films. She values authenticity, mutual growth, and radical acceptance in both her personal and professional relationships, and credits her partner with fostering a space where big dreams, balance, and genuine connection can thrive.
Experience:
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15 years in Industrial/Organizational Management
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15 years in Sales & Marketing
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18 years in Business Ownership
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16 years in Small Business Development
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8 years in life coaching
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Summa Cum Laude WSU Industrial/Organizational Psychology
Technical Skills
Avaya
Crystal Reports - SAP
iOS
Lucent Technologies Method
MS Great Plains
MS Office Suite
Prezi
Sales Force
ERP
Tableau
Adobe
HTML
Certifications:
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Certified Strategic Life Coach
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HIPPA Certified
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Certified OMWBE
